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Tricia Aanderud

About Me

Tricia Aanderud, Director, Data Visualization and Data Science Practice at Zencos Consulting, provides consulting services to organizations that need assistance understanding how to transform their data into meaningful dashboards or data stories.  She has co-authored three books with her most recent title "Introduction to SAS Visual Analytics". She regularly shares data visualization tips and data stories knowledge and is frequently invited to speak at industry conferences.

Trying to Persuade with Data?

Data professionals have to consider the environment around them when creating a data story. It’s not enough to find an issue and then start raising a red flag. Consider your audience and craft your message in a way that they can hear bad news, consider if others even consider the issue a problem, and then work with others to solve the issue.

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