The Experfy BI Track provides you with the tools to deliver results from data from external and internal data sources. Topics will cover the tools, applications, and methodologies necessary to deliver actionable results. At the end of the BI track you will be able analyze, develop, run queries, create reports, dashboards, and data visualizations.
The goal of BI is to allow for the easy interpretation of large volumes of data. Identifying new opportunities and implementing an effective strategy based on insights can provide businesses with a competitive market advantage. BI can be used to support a wide range of business decisions that include product positioning, pricing, defining strategic priorities, goals and directions at the broadest level. In all cases, BI is most effective when it combines data derived from the market in which a company operates (external data) with data from company sources internal to the business such as financial and operations data (internal data). When combined, external and internal data can provide a more complete picture which, in effect, creates an "intelligence" that cannot be derived by any singular set of data.
Business intelligence includes technologies such as data integration, data quality, data warehousing, master-data management, text- and content-analytics, and many others that the market sometimes lumps into the "Information Management" segment. Data preparation and data usage as two separate but closely linked segments of the business-intelligence architectural stack.
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