Marketing Email Marketing

Join Email Marketing TalentCloud

If you possess mastery in any of the roles or skills below, you can apply to this TalentCloud. Once you become an approved Experfy TalentCloud member, you will get exclusive access to jobs and project opportunities from our clients.

Popular Cloud Architect Roles in this TalentCloud

  • Email Marketing Manager
  • Email Marketing Specialist
  • Production Specialist
  • Email Creative + Design Lead

Cloud Description

Experts in this TalentCloud should be able to build an effective email marketing strategy that converts prospects into customers and turns first-time buyers into recurring customers. The TalentCloud members are required to create various email lists and campaigns. Other tasks, abilities, and responsibilities may include:

  • Design various CTAs and email templates
  • Test every campaign's success
  • Determine email marketing KPIs
  • Develop and present reports on a weekly basis
  • Develop a lead generation strategy
  • Create smart email lists
  • Increase email subscriptions
  • Analyze data to get smart insights
  • Suggest methods for improvements
  • Segment lists based on past email engagement behaviors and website user interactions and feedback
  • Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email

Required Skills

  • BA/BS or equivalent working experience
  • Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
  • Proficient using marketing automation technology
  • Knowledge of the latest digital marketing trends
  • Experience with email automation tools MailChimp, HubSpot, AWeber
  • Copywriting and editing ability