{"id":10742,"date":"2020-10-27T10:28:00","date_gmt":"2020-10-27T10:28:00","guid":{"rendered":"https:\/\/www.experfy.com\/blog\/?p=10742"},"modified":"2023-10-16T16:28:35","modified_gmt":"2023-10-16T16:28:35","slug":"business-intelligence-augmented-analytics-what-why","status":"publish","type":"post","link":"https:\/\/www.experfy.com\/blog\/bigdata-cloud\/business-intelligence-augmented-analytics-what-why\/","title":{"rendered":"From Business Intelligence to Augmented Analytics: What and Why"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10742\" class=\"elementor elementor-10742\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-7e109da8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7e109da8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7e3ef3d5\" data-id=\"7e3ef3d5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-b95a910 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b95a910\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4fc3125\" data-id=\"4fc3125\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b67456e elementor-widget elementor-widget-heading\" data-id=\"b67456e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Augmented Analytics is the Next Generation of BI Tools for Business Users<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-05400df elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"05400df\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b9e0985\" data-id=\"b9e0985\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d37fb59 elementor-widget elementor-widget-text-editor\" data-id=\"d37fb59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As business intelligence solutions and BI Tools evolve into Augmented Analytics, business users can achieve valuable insight and take appropriate action to optimize resources and enable continuous improvement. As Gartner has predicted, the market is responding to business needs by transforming business intelligence tools into sophisticated <a href=\"https:\/\/www.smarten.com\/blog\/advanced-analytics-vs-augmented-analytics\/\" rel=\"noopener\">advanced analytics<\/a> that are easy-to-use. These augmented analytics solutions support the needs of the average business user, improve productivity and collaboration, and assure data democracy and <a href=\"https:\/\/www.smarten.com\/blog\/white-paper-integrate-augmented-analytics-and-digital-transformation-to-achieve-continuous-business-improvement\/\" rel=\"noopener\">data literacy<\/a> across the organization.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9e8939 elementor-widget elementor-widget-text-editor\" data-id=\"f9e8939\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In order to understand the importance of this transformation, let&#8217;s look at the what, and why of business intelligence solutions vs. the new world of augmented analytics.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-b776de4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b776de4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-db96672\" data-id=\"db96672\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a533aa5 elementor-widget elementor-widget-text-editor\" data-id=\"a533aa5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>What is Business Intelligence? Business intelligence is a field of knowledge comprised of strategies and technologies used by businesses to analyze business information and make decisions to solve problems, identify opportunities and plan for the future. Business intelligence solutions provide historical and current views of operations and, in the recent past, the use of these tools moved from IT and analyst only environment with tools designed for use by business users with average analytical and technical skills. These self-serve BI tools created a data democracy transformation, supporting business users with reports, clear visualization tools and dashboards to allow for monitoring and alerts, all without the assistance of IT.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76a1f4b elementor-widget elementor-widget-text-editor\" data-id=\"76a1f4b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In 2019, the world-renowned technology research firm, Gartner, predicted the necessary evolution of business intelligence solutions and the emergence of augmented analytics. Gartner predicted that these tools would be necessary to support the new culture of collaboration, and business user transformation from requesting reports and analytics to a Citizen Data Scientist role that would put them front and center in the day-to-day use of data to make fact-based decisions and move the company forward.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-49296f7 elementor-widget elementor-widget-text-editor\" data-id=\"49296f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.smarten.com\/analytics-for-all.html\" rel=\"noopener\">Augmented analytics<\/a> solutions use machine learning, natural language processing (NLP) and system recommendations and guidance to allow business users to leverage sophisticated analytics and techniques in an easy-to-use environment for self-serve data preparation, smart data visualization and predictive analytics. Users can share insights and reports and easily collaborate. As Augmented Analytics evolves, the role of the Citizen Data Scientist will grow, allowing business users more and better access to analytics and enabling Data Scientists to focus on projects that require 100% accuracy for strategic initiatives.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d00f517 elementor-widget elementor-widget-text-editor\" data-id=\"d00f517\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #4ba4da;\">The 2019 Gartner prediction stated that, &#8216;\u2026by 2020, citizen data scientists will surpass data scientists in the amount of advanced analysis they produce, largely due to the automation of data science tasks.&#8217; And, that prediction has proven true!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa57d15 elementor-widget elementor-widget-text-editor\" data-id=\"aa57d15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #4ba4da;\">So, what exactly does it mean to become a <a href=\"https:\/\/www.udemy.com\/course\/citizen-data-scientists-the-future-of-your-business\/?referralCode=E247A282DE79B664D7CC\" class=\"broken_link\" rel=\"noopener\">Citizen Data Scientist<\/a>?\u00a0 Citizen Data Scientists are business users who are generally power users of existing software and who have a need for data in their day-to-day position within the business. They are also typically curious about new tools and taking on new roles to advance their careers and their knowledge. With the advent of augmented analytics tools, these users are leveraging their professional skills and knowledge and using data analytics to ask questions, and gain insight into trends and patterns.<\/span><\/p>\n<p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"has_eae_slider elementor-section elementor-top-section elementor-element elementor-element-59e1320 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59e1320\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"has_eae_slider elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fbdd773\" data-id=\"fbdd773\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bd289dc elementor-widget elementor-widget-text-editor\" data-id=\"bd289dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>With augmented analytics, business users can apply analytics to real <a href=\"https:\/\/www.smarten.com\/augmented-analytics-learn-explore\/use-cases.html\" rel=\"noopener\">business use cases<\/a> to understand changes in customer buying behavior, the need for resources and training, how and when to change pricing on a product, new product ideas, and many other issues, questions and opportunities within the organization.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8130ac2 elementor-widget elementor-widget-text-editor\" data-id=\"8130ac2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Whether you are already using business intelligence tools and you want to get more from your users and your solution with augmented analytics, or your business wishes to start an augmented analytics and Citizen Data Scientist initiative from scratch, you can enjoy real value and benefits. Improve your data literacy, data democratization, productivity, collaboration and decision-making by taking this step.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f34a704 elementor-widget elementor-widget-text-editor\" data-id=\"f34a704\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In summary, the journey from business intelligence tools to augmented analytics need not be complicated or daunting and it will provide improved collaboration, data literacy and data democracy. Every organization needs business intelligence to monitor, manage and make decisions. Augmented Analytics solutions provide the tools to do just that, and then some, and users will find it easy to adopt so your business can operate at a higher level and a much more refined knowledge of customers, finances, results, processes, products and competition.<br><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>As business intelligence solutions and BI Tools evolve into Augmented Analytics, business users can achieve valuable insight and take appropriate action to optimize resources and enable continuous improvement.<\/p>\n","protected":false},"author":362,"featured_media":14431,"comment_status":"open","ping_status":"open","sticky":false,"template":"single-post-2.php","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[187],"tags":[863,861,866,125,865],"ppma_author":[2341],"class_list":["post-10742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bigdata-cloud","tag-advanced-analytics","tag-augmented-analytics","tag-bi-tools","tag-business-intelligence","tag-business-intelligence-tools"],"authors":[{"term_id":2341,"user_id":362,"is_guest":0,"slug":"kartik-patel","display_name":"Kartik Patel","avatar_url":"https:\/\/www.experfy.com\/blog\/wp-content\/uploads\/2020\/04\/medium_4fc3f72b-9430-4a5a-b9d0-60757a1f083f-150x150.jpg","user_url":"https:\/\/www.elegantmicroweb.com\/","last_name":"Patel","first_name":"Kartik","job_title":"","description":"Kartik Patel is the founder and CEO of\u00a0<a href=\"https:\/\/www.elegantmicroweb.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Elegant MicroWeb<\/strong><\/a> that is specializing in software services and products. Its intelligence solution offers a\u00a0<a href=\"https:\/\/www.smarten.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Smarten<\/strong><\/a>\u00a0approach to BI, with Advanced Data Discovery, Plug n\u2019 Play Predictive Analysis with Assisted Predictive Modeling, Self-Serve Data Preparation, Smart Data Visualization and a Natural Language Processing (NLP) approach to Augmented Analytics, called Clickless Analytics."}],"_links":{"self":[{"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/posts\/10742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/users\/362"}],"replies":[{"embeddable":true,"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/comments?post=10742"}],"version-history":[{"count":7,"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/posts\/10742\/revisions"}],"predecessor-version":[{"id":33473,"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/posts\/10742\/revisions\/33473"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/media\/14431"}],"wp:attachment":[{"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/media?parent=10742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/categories?post=10742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/tags?post=10742"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.experfy.com\/blog\/wp-json\/wp\/v2\/ppma_author?post=10742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}