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Predicting best customers

Industry Consumer Goods and Retail, Media and Advertising, Healthcare, Professional Services, Social Sciences and Development

Specialization Or Business Function Customer Analytics (Pricing Analytics, Market Segmentation and Targeting, Customer Acquisition Modeling, Sentiment Analysis, Product Feature Prioritization), Human Resources, Media and Advertising, Strategic Business Planning, Market Research (Profitability Analysis, Brand Perceptual Mapping, Customer Segmentation, Survey Design and Analysis), Social Sciences (Communities & Human Settlements)

Technical Function Marketing and Web Analytics, CRM, ERP, Accounting, Operations, Marketing Automation (Email Marketing, Lead Generation, Lead Management, Campaign Execution, Reports and Dashboards, Multichannel Campaign Management)

Technology & Tools

CLOSED FOR BIDDING

Project Description

We are a consulting and business art/gift business targeting enterprise clients for consulting, and broad business market for gifts and art. We focus on some specific industy and expertise verticals such as health care, higher education, HR and tech.

We have approximately 70,000 records of subscribers to our content and purchasers of our products and services. 

We are interested in profiling best customers in order to grow our retail market as well as identifying enterprise prospects who are aligned to our style of consulting.

Our data exists in CSV files, we have current subscribers to our daily email, unsubs, and retail customers. 

We are looking for an analysis of the data to determine prospect profiles, affinities, and action steps for execution of marketing. Possible other services required might be locating aligned established retailers and brands for partnership, etc. 

Project Overview

  • Posted
    July 20, 2015
  • Planned Start
    August 03, 2015
  • Delivery Date
    September 30, 2015
  • Preferred Location
    From anywhere

Client Overview

EXPERTISE REQUIRED

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